With New Year’s Day still fresh in our memories, there is no better time to step back and take stock of your SEO campaigns. Look for any quick wins and identify the larger projects that will help you start the year in great shape.
I was not much impressed when my cousin referred me about approaching for SEO until he explained me. Search engine optimization, also called as SEO services in general terms worked like a magic wand for my business. Surprisingly, I could not believe how this worked out for me. Initial days of my boutique wasn’t so smooth, but waiting patiently for a boom was seemed impossible.
It was bad enough that Prince, Leonard Cohen and Mrs. Brady checked out in 2016, but then I had to go and read David Mihm’s excellent 2017 Local Marketing Predictions, and I couldn’t find a cocktail fast enough to drown my misery.
Mihm’s piece is a sober look at how Google has been leading us all down the path to a single result and how SEO is going to get even tougher over the next year as Google culls the SERPs in favor of entities (aka Knowledge Panels, Local Packs and so on) and voice results. Kind of reminded me of this old sunshine and rainbows post.
On February 6, 2013, Google announced Enhanced Campaigns, coupling devices together to encourage (nod nod wink wink) the development of mobile-first campaigns. Bing, of course, followed suit soon after.
The PPC world at large was not pleased. I think I speak for many of my peers when I say we’re a group that relishes precise control. While device-coupled campaigns offered mobile-specific messaging, they removed the ability to target mobile/tablet-only keywords or to budget by device.
The principles that apply to good marketing are the same principles that apply to good link building. The process to secure links might be unique, but the guiding philosophy should be grounded in traditional marketing.
Some think that link building is a magic bullet for SEO, or some sort of “traffic faucet” they can turn on and off as needed. In reality, link building is the manual promotion of an asset to a targeted audience — also known as marketing.
INTERNET is the base of technology advancement. The Internet has showed us what “Being Connected” actually means. Online business has been the present advancement that we have seen in our generation till today and we also know that this is going to be future for sale and services of all products.