Everyday presents a new challenge, which is just code for a new opportunity.

1
Some Inspired And Inventive Ways You Can Do With Digital Marketing
2
The limitations of Google AdWords demographic targeting
3
Google AdWords Editor 12 is Now Available
4
How SEO can create budget efficiencies in paid search campaigns
5
Has machine learning created a new model for SEO ranking?
6
Relaunching your website? Don’t forget an SEO audit!
7
Should you create device-specific PPC campaigns?
8
Google updates Penguin, says it now runs in real time within the core search algorithm
9
Give Your Business A Kick Start With A Search Engine Optimization Service
10
OpenStreetMap debuts Google Street View alternative

Some Inspired And Inventive Ways You Can Do With Digital Marketing

Are you searching for affordable SEO services? Well, we have that weapon for what you are in search. We utilize the practice of Search Engine Optimization (SEO) to increase the number of visitors to a Web site by obtaining high-ranking placements in the search results page of search engines (SERP).

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The limitations of Google AdWords demographic targeting

Many advertisers are well aware that Google has targeting options available in AdWords that give brands the ability to adjust bids, ad copy and landing pages for demographic groups based on age, gender and average household income.

These levers can be useful for targeting search campaigns only to the most relevant groups, as well as for improving the performance of particular demographic groups by creating catered experiences for them.

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Google AdWords Editor 12 is Now Available

Version 12 of Google’s AdWords Editor is now available worldwide to all advertisers.

In addition to a new design, new features in AdWords Editor 12 include custom rules, faster account downloads, support for bidding to maximize conversions, and more. Contact us for google adwords management services.

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How SEO can create budget efficiencies in paid search campaigns

Oftentimes I’m asked, “Why should I invest in paid media when I already rank in position one for many organic search results?” Well, to answer that simply, investing simultaneously in PPC and SEO can and will result in an incremental rise in your brand’s bottom line. And we have the data to prove it.

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Has machine learning created a new model for SEO ranking?

The way Google ranks pages in its search results today is much different from the way it ranked them two years ago. Take a help from an SEO Company USA.

Why? In early 2015, Google began its slow rollout of RankBrain, a machine-learning artificial intelligence system that helps process search results as part of Google’s ranking algorithm. As of June 2016, RankBrain is being used for all Google queries.

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Relaunching your website? Don’t forget an SEO audit!

So you’re going to redesign and relaunch your website. Congratulations! That’s certainly a major undertaking. But before your relaunch is live, you may want to perform an SEO audit, just to be safe. A proper SEO audit identifies potential SEO pitfalls prior to launch, giving you time to get issues fixed before you replace your current website.

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Should you create device-specific PPC campaigns?

On February 6, 2013, Google announced Enhanced Campaigns, coupling devices together to encourage (nod nod wink wink) the development of mobile-first campaigns. Bing, of course, followed suit soon after.

The PPC world at large was not pleased. I think I speak for many of my peers when I say we’re a group that relishes precise control. While device-coupled campaigns offered mobile-specific messaging, they removed the ability to target mobile/tablet-only keywords or to budget by device.

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Google updates Penguin, says it now runs in real time within the core search algorithm

 

After a nearly two year wait, Google’s Penguin algorithm has finally been updated again. It’s the fourth major release, making this Penguin 4.0. It’s also the last release of this type, as Google now says Penguin is a real-time signal processed within its core search algorithm.

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Give Your Business A Kick Start With A Search Engine Optimization Service

Starting a business does requires hard work and dedication, very true. Expanding its wings in the digital world, business has very much grasped customers through online marketing. As a result, getting business done online can be very cruel sometimes.Not to mention, there are dozens of other businessmen out there with varieties of products to sell.

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OpenStreetMap debuts Google Street View alternative

OpenStreetMap (OSM) has launched an effort to build an open-source version of Google Street View, called (not surprisingly) OpenStreetView. The hope is to use crowdsourcing to generate street-level photography for OSM on a global basis.

To do this, OSM supporter Telenav has built Android and iOS apps for those who want to capture images for upload while driving. There’s some technical complexity to recording and uploading images. Thus it’s really not accessible to general users; the project is for “mappers” and mapping enthusiasts.

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